1) What were the viewing figures for Class and why do you think it did so badly?
The viewing figures started at less than 2 million and for every episode the number of viewers decreased. Since doctor who had better quality the viewers got bored of class because its not as traditional as docotr who.
2) What audience psychographic groups might particularly enjoy Class?
3) What audience pleasures are offered by Class - Co-owner of a Lonely Heart? Apply Blumler and Katz's Uses and Gratifications theory to the episode. Make sure you provide specific examples from the episode to support your ideas.
Personal Relationships:
Diversion (Escapism):
Surveillance (Information / Facts):
4) Thinking of the 3 Vs audience pleasures (Visceral, Vicarious and Voyeuristic pleasures), which of these can be applied to Class - Co-owner of a Lonely Heart?
5) How did fans in the 'Whoniverse' (also known as 'Whovians') react to Class? Watch the fan reaction video (and read the YouTube comments) on the Class notes blogpost or check the comments in the extension articles below to help with this.
Industries
1) What was the objective of BBC3 when it was launched?
2) Why did BBC3 go online-only in February 2016?
3) How does Class - Co-owner of a Lonely Heart meet the BBC's mission statement to 'inform, educate and entertain'?
4) How did the distribution of Class contribute to the failure of the show with audiences?
5) What advertising and marketing was used to try and promote Class to an audience? Why do you think this wasn't very successful?
Comparison: An Unearthly Child and Co-owner of a Lonely Heart
1) How are the technical conventions different between 1963 Doctor Who and 2016 Class (e.g. camerawork, editing, sound and mise-en-scene)?
2) What similarities and differences are there between An Unearthly Child and Co-owner of a Lonely Heart in terms of the science-fiction genre?
3) What similarities and differences are there between An Unearthly Child and Co-owner of a Lonely Heart in terms of how they meet the BBC's remit to inform, educate and entertain?
4) How are representations of people, places and groups similar or different in the two shows?
5) What similarities and differences can you find in terms of the audience pleasures for An Unearthly Child and Co-owner of a Lonely Heart?
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