1) How have our music listening habits changed since 1960?
The way we listen to music has changed dramatically.
2) When did Apple Beats 1 Radio launch and what is it?
2) When did Apple Beats 1 Radio launch and what is it?
0
it was first launched on June 30 2015 Freeform radio, rhythmic contemporary, urban contemporary
3) What is the difference between Beats 1 Radio, iTunes and Apple Music?
Ultimately, Beats 1 radio is a live station for over 100 countries around the world within Apple Music Radio. Apple Music Radio itself is a rebranding of the iTunes Radio service.
4) Why was Apple so keen to enter the online music world and compete with Spotify, Deezer and Amazon Music (and others)?
When comparing Deezer Music vs Amazon Music Unlimited, the Slant community recommends Deezer Music for most people.
5) Why did Apple choose the three selected DJs for launch?
A few years ago Julie Adenuga was about to quit her pirate DJ career to concentrate on selling iPhones.
6) How does the use of DJs differ from Spotify, Amazon Music and other streaming services?
6) How does the use of DJs differ from Spotify, Amazon Music and other streaming services?
Amazon Music doesn't let you listen to songs on-demand for free whether on mobile or desktop.
7) How does the content of the Julia Adenuga show differ from Radio 1?
8) Why does Beats 1 radio give Apple the power to make or break new artists? Is this a good thing or a bad thing for the music industry?
9) Read the BBC feature on the launch of Apple Beats 1 Radio. Did the industry experts think it would be a success? Why?
10) Give arguments for and against the idea that Beats 1 will be a threat to traditional media industries (e.g. radio stations, record shops, online music retailers etc.)
Audience
1) Who is the target audience for Beats1 and Julia Adenuga in particular? Refer to demographics and psychographics.
Refer to demographics and psychographics.
2) Why do people listen to Beats1? Which aspects of Blumler and Katz’s Uses and Gratifications theory relate to Beats 1 and its audience?
2) Why do people listen to Beats1? Which aspects of Blumler and Katz’s Uses and Gratifications theory relate to Beats 1 and its audience?
Beats 1 went on air in 2015 and is accessible round the clock through iTunes and Apple Music.
3) Can the audience actively interact with the Apple Beats 1 Radio or are they passive when listening? How? Give examples.
3) Can the audience actively interact with the Apple Beats 1 Radio or are they passive when listening? How? Give examples.
4) Is Apple Beats 1 aimed at a mass or niche audience? How does this differ to BBC Radio 1?
Beats 1's target audience is a young audience who enjoy pop music as well as hip/hop and similar genres.
5) Do you think Apple Beats 1 radio will be popular with young audiences or are streaming services the future of audio-based media?
5) Do you think Apple Beats 1 radio will be popular with young audiences or are streaming services the future of audio-based media?
No comments:
Post a Comment